• 1996 - edirectory.co.uk began life as an online retailer of computer software
• 1996-‘97 - commenced building our own ecommerce platform
• 1997 - Expanded into online retail of music and videos
• 1997 - extended our proprietary platform to allow 3rd parties to join central database
• 1997-’98 - Shopping centre developed by splitting retailers in to categories
• 1998 - Traffic growth phase
• 1999 - 100th retailer joins
• 2003 - 500th retailer joins
• 2003 - Acquisition of Freecom.net – an ISP (internet service provider)
• 2005 - Total number of shoppers passes 500,000
• 2006 - Product count exceeds 1 million
• 2006 - Site celebrates 10 years
• 2007 - 1,000th retailer joins
• 2008 - Total number of shoppers passes 1 million
• 2008 - Business bought by Directory Technologies Limited (DTL)
• 2008 - DTL acquires myfaveshop from Lord Saatchi – who becomes Chairman of group
• 2009 - Merger of technologies and launch of integrated myfaveshop.com, incorporating “Marketplace”
• 2009 – Launch of “cashback”
• 2009 - Rebranding of whole site to create shoppingbank.com

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